RANDOM CAPITAL

Intro

Random Capital focuses on investing in high-quality blockchain projects that require funding support. Unlike pursuing short-term high returns, Random Capital emphasizes long-term blockchain technology and cross-chain development. The team values an open mindset and steadfast investment principles, believing that stability and long-term vision are crucial for success in the cryptocurrency industry. Random Capital's mission is to advance the blockchain sector by investing in and supporting projects that promote the application and development of technology.

What I did

Branding, Visual Identity

Year

2019

Process

I need to redesign the old logo. The biggest challenge is how to retain the core elements of the existing brand while injecting a new visual style, ensuring a smooth brand continuity. I must ensure that the new design accurately conveys the brand’s professionalism and innovation in the blockchain field while attracting the target audience. Therefore, I have maintained flexibility throughout the design process, allowing for the evolution and fine-tuning of the brand logo and incorporating different visual elements to adapt to the ever-changing needs of the brand.

Process

Outcome